The TrueUpE-Commerce Report
Jul 2026
TrueUp e-Commerce 50
50 Hottest e-Commerce Companies
Ankorstore•
Auto1 Group•
Back Market•
Block•
Cars24•
Chehaoduo•
Cider•
Coupang•
Danggeun Market•
Dealshare•
Extend•
Faire•
Flip•
Forus•
GlobalBees•
GrubMarket•
Imprint•
Infra.Market•
Inxeption•
Kavak•
Kream•
Lenskart•
Mamaearth•
Meesho•
Meituan•
Mercari•
Moglix•
Noon•
Nourish•
Nykaa•
Pacvue•
Pattern•
Picnic•
Pinduoduo•
Quince•
Razor Group•
SellerX•
SHEIN•
Shopify•
Skims•
Stord•
Udaan•
Uzum•
Vinted•
Whatnot•
Whop•
Yuanqi Senlin•
Zalando•
Zepto•
ZyG
Jul 2026
Top e-Commerce Co's by Trajectory
Factors incl. fundraising history, hiring trends, industry factors, layoff data, TrueUp member interest & more
| company | all‑tech rank | |
|---|---|---|
1. |  Whatnot | #94 |
2. |  Quince | #132 |
3. |  ZyG | #159 |
4. |  Zepto | #193 |
5. |  Pinduoduo | #204 |
6. |  Noon | #208 |
7. |  Forus | #216 |
8. |  Meesho | #224 |
9. |  Whop | #252 |
10. |  Razor Group | #269 |
Jul 2026
Top e-Commerce co's by valuation
| company | valuation | ||
|---|---|---|---|
1. |  Alibaba ($BABA) | $227B | |
2. |  Shopify ($SHOP) | $148B | |
3. | Pinduoduo ($PDD) | $109B | |
4. |  Reliance Retail | $100B | |
5. |  MercadoLibre ($MELI) | $86B | |
6. |  Carvana ($CVNA) | $72B | |
7. |  SHEIN | $66B | |
8. |  Meituan ($3690) | $53B | |
9. |  eBay ($EBAY) | $50B | |
10. |  Block ($XYZ) | $46B |
Jul 2026
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15,889 open e-Commerce jobs
↑28.4% from low (12,373)
Jul 2026
Remote Index
10.6
% of e-Commerce jobs with a remote option
Jul 2026
Bay Area Index
5.1
% of e-Commerce jobs listed in the Bay Area
Jul 2026
e-Commerce Co's w/ Most Open Jobs
| company | jobs | ||
|---|---|---|---|
1. |  Shopee | 2,548 | |
2. | Carvana | 2,067 | |
3. | MercadoLibre | 763 | |
4. |  Coupang | 636 | |
5. | eBay | 529 | |
6. |  Auto1 Group | 512 | |
7. |  JD.com | 471 | |
8. |  Hellofresh | 384 | |
9. |  Picnic | 298 | |
10. |  Fanatics | 277 | |
11. |  Vuori | 256 | |
12. | Block | 210 | |
13. |  Chewy | 209 | |
14. |  Lightspeed | 172 | |
14. |  Vinted | 172 | |
16. |  CookUnity | 153 | |
16. |  Fresha | 153 | |
18. |  Mejuri | 144 | |
19. |  The RealReal | 131 | |
20. | Quince | 124 |
Jul 2026
Top e-Commerce Job Categories
jobs | |||
|---|---|---|---|
1. | Business Operations & Program Management | 1629 | |
2. | Engineering (Software) | 1533 | |
3. | Sales | 1057 | |
4. | Marketing & Growth | 1044 | |
5. | Customer Success | 739 | |
6. | Data & Analytics | 644 | |
7. | Finance | 622 | |
8. | Business Development & Partnerships | 513 | |
9. | Product Management | 406 | |
10. | People | 378 |
Jul 2026
Top e-Commerce Job Locations
jobs | |||
|---|---|---|---|
1. | 🇺🇸 United States | 5371 | |
2. | 🇺🇸 New York City | 1012 | |
3. | 🇩🇪 Germany | 677 | |
4. | 🇬🇧 United Kingdom | 671 | |
5. | 🇺🇸 San Francisco Bay Area | 583 | |
6. | 🇨🇦 Canada | 517 | |
7. | 🇺🇸 Remote (United States) | 485 | |
8. | 🇧🇷 Brazil | 459 | |
9. | 🇰🇷 South Korea | 455 | |
10. | 🇰🇷 Seoul, South Korea | 416 |
Jul 2026
e-Commerce Jobs by Company Stage
jobs | |||
|---|---|---|---|
🌱 Early-Stage Startup | 919 | ||
🦄 Unicorn | 3153 | ||
📈 Public Tech | 9788 | ||
Other | 1617 |
Jul 2026
Most Common Tech/Tools
From e-Commerce job descriptions
1. | SQL | |
2. | Python | |
3. | AWS | |
4. | Salesforce | |
5. | LLM | |
6. | Anthropic | |
7. | Claude | |
8. | Tableau | |
9. | Java | |
10. | Kubernetes |
Jul 2026
Biggest e-Commerce Layoffs
Past 12 months
| company | ppl let go | |||
|---|---|---|---|---|
1. | Block | 4000 | Feb 2026 | |
2. | Block | 1100 | Feb 2026 | |
3. |  Ocado | 1000 | Feb 2026 | |
4. | eBay | 800 | Feb 2026 | |
5. |  Flipkart | 500 | Mar 2026 | |
6. |  Tokopedia | 450 | Jul 2026 | |
7. | Tokopedia | 420 | Aug 2025 | |
8. |  Groupon | 400 | May 2026 | |
8. |  Blibli | 400 | Oct 2025 | |
10. | Zepto | 300 | Oct 2025 |
Jul 2026
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Methodology: TrueUp attempts to track and analyze data on every open job at every startup and big tech co.
e-Commerce company grid
Employee happiness →
Company growth →
Source:
trueup.io
40 most valuable companies shown in grid.
Additional companies shown as gray dots.
Additional companies shown as gray dots.