Overview
TrueUp
Trajectory Score
97
/100
Trajectory Rank
Business
Community marketplace
Founded
8 years ago
2019
Employees
1,000
Valuation
$12 billion
TrueUp
Rank
#354
Company type
Private - Venture-Backed
Tags
Whatnot is a Community marketplace company with 134 job openings. It is currently valued at $12 billion as a private company. 1,000 people work at Whatnot. The company was founded in 2019.
Company grid
Employee happiness โ
Growth โ
๐
๐ข
๐
๐
Jobs
Open jobs
134
TrueUp
Rank
#333
Top Job Categories
Jobs
1.
Business Operations & Program Management
28
(21%)
2.
Engineering (Software)
28
(21%)
3.
Marketing & Growth
22
(16%)
4.
Customer Success
13
(10%)
5.
People
7
(5%)
Top Job Locations
Jobs
1.
๐บ๐ธ United States
89
(66%)
2.
๐บ๐ธ New York City
70
(52%)
3.
๐บ๐ธ Los Angeles
69
(51%)
4.
๐บ๐ธ San Francisco Bay Area
69
(51%)
5.
๐ Remote
59
(44%)
Top Tech/Tools Mentioned
Jobs
Financials
Valuation
$11.5billion
Tech Unicorn
Last round - Oct 2025
Latest secondary valuation
$14.3billion
24% from last round
Estimate as of Jul 1, 2026
Data source: Caplight
Most recent funding
9 months ago ($225 million)
Total funding
$975 million
Actual value 'created' (valuation - total funding)
+$10.5 billion
Lead Investor - Seed
Wonder Ventures
Lead Investor - Series A
Valuation per employee
$11.5 million
TrueUp
Rank
#458
Culture
Employee sentiment
Would recommend company
81%
100+ reviews
Sources: TrueUp, Glassdoor, Blind
Better than 82% of tech co's
Approve of CEO
Grant LaFontaine
86%
Sources: TrueUp, Glassdoor, Blind
People
Whatnot Org Chart

Rankings and awards

Lenny 100
2026

Hiive50 #39
Most liquid private companies
2026

2026
Layoffs
No known layoffs
Policies
Remote work policy
Remote-first
Open jobs that are remote
45% (60 jobs)
