The TrueUpConsumer Social Report
Apr 2025
TrueUp Consumer Social 20
20 Hottest Consumer Social Companies
ByteDance•
Dealshare•
Discord•
Facily•
Farcaster•
H1•
IRL•
Kakao•
Kuaishou•
Linktree•
Meta•
Pearpop•
Pinterest•
reddit•
ShareChat•
Snap•
Telegram•
VerSe Innovation•
X•
Xiaohongshu
Apr 2025
Top Consumer Social Co’s by Trajectory
Factors incl. fundraising history, hiring trends, industry factors, layoff data, TrueUp member interest & more
| company | all‑tech rank | |
|---|---|---|
1. |  ByteDance | #77 |
2. |  Kakao | #85 |
3. |  Telegram | #105 |
4. |  Meta | #180 |
5. |  Discord | #205 |
6. |  Kuaishou | #278 |
7. |  Xiaohongshu | #280 |
8. |  Dealshare | #333 |
9. |  ShareChat | #337 |
10. |  X | #420 |
Apr 2025
Top Consumer Social co’s by valuation
| company | valuation | ||
|---|---|---|---|
1. | Meta ($META) | $1460B | |
2. | ByteDance | $300B | |
3. | X | $44B | |
4. | Kuaishou ($1024) | $31B | |
5. | Telegram | $30B | |
6. |  LY Corporation ($4689) | $24B | |
7. |  Pinterest ($PINS) | $21B | |
8. |  reddit ($RDDT) | $19B | |
9. | Xiaohongshu | $17B | |
10. | Discord | $15B |
Apr 2025
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on the best new Consumer Social jobs for you
on the best new Consumer Social jobs for you
8,855 open Consumer Social jobs
↑495.5% from low (1,487)
Apr 2025
Remote Index
29.1
% of Consumer Social jobs with a remote option
Apr 2025
Bay Area Index
33.5
% of Consumer Social jobs listed in the Bay Area
Apr 2025
Consumer Social Co’s w/ Most Open Jobs
| company | jobs | ||
|---|---|---|---|
1. |  TikTok | 4,561 | |
2. | Meta | 1,883 | |
3. | ByteDance | 1,319 | |
4. |  Snap | 273 | |
5. | Pinterest | 183 | |
6. | reddit | 135 | |
7. | X | 93 | |
8. |  Match Group | 51 | |
9. |  Nextdoor | 40 | |
9. | Discord | 40 | |
11. |  Bumble | 36 | |
12. |  Twitch | 24 | |
13. |  ActiveFence | 23 | |
14. |  Passes | 21 | |
15. |  Fandom | 19 | |
16. |  Kroo | 18 | |
17. |  Grindr | 12 | |
18. |  Pearpop | 8 | |
19. |  CommentSold | 7 | |
20. |  Saturn | 6 |
Apr 2025
Top Consumer Social Job Categories
jobs | |||
|---|---|---|---|
1. | Engineering (Software) | 2990 | |
2. | Business Operations & Program Management | 1207 | |
3. | Artificial Intelligence | 1042 | |
4. | Marketing & Growth | 722 | |
5. | Data & Analytics | 418 | |
6. | Product Management | 408 | |
7. | Research | 396 | |
8. | Design | 295 | |
9. | Legal | 281 | |
10. | Sales | 275 |
Apr 2025
Top Consumer Social Job Locations
jobs | |||
|---|---|---|---|
1. | 🇺🇸 San Francisco Bay Area | 2852 | |
2. | 🇺🇸 Seattle | 1544 | |
3. | 🇸🇬 Singapore | 1429 | |
4. | 🇺🇸 New York City | 793 | |
5. | 🇬🇧 London, UK | 459 | |
6. | 🇺🇸 Los Angeles | 416 | |
7. | 🇺🇸 Austin | 251 | |
8. | 🇺🇸 Remote (United States) | 229 | |
9. | 🇺🇸 Washington D.C. | 168 | |
10. | 🇹🇭 Bangkok, Thailand | 157 |
Apr 2025
Consumer Social Jobs by Company Stage
jobs | |||
|---|---|---|---|
🌱 Early-Stage Startup | 76 | ||
🦄 Unicorn | 1359 | ||
📈 Public Tech | 2701 | ||
🐳 FAANG+ | 1959 | ||
Other | 4769 |
Apr 2025
Most Common Tech/Tools
From Consumer Social job descriptions
1. | Python | |
2. | C++ | |
3. | Java | |
4. | SQL | |
5. | PyTorch | |
6. | LLM | |
7. | Linux | |
8. | Spark | |
9. | TensorFlow | |
10. | GoLang |
Apr 2025
Biggest Consumer Social Layoffs
Past 12 months
| company | ppl let go | |||
|---|---|---|---|---|
1. | Meta | 3600 | Jan 2025 | |
2. | ByteDance | 500 | Oct 2024 | |
3. | ByteDance | 450 | Jun 2024 | |
4. | TikTok | 300 | Mar 2025 | |
5. | TikTok | 250 | Apr 2024 | |
6. | Match Group | 156 | Jul 2024 | |
7. | Meta | 100 | Oct 2024 | |
8. | Meta | 90 | Sep 2024 | |
9. | ShareChat | 35 | Jan 2025 | |
10. | Meta | 24 | Oct 2024 |
Apr 2025
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on the best new jobs for you
on the best new jobs for you
Methodology: TrueUp attempts to track and analyze data on every open job at every startup and big tech co.
Consumer Social company grid
Employee happiness →
Company growth →
Source:
trueup.io
